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Wendy Crandall

  • WORK
  • ABOUT
  • CONTACT

SIDLEY LLC

PROJECT:
I designed covers for the New York spring and fall associates directory for Sidley, LLC, a global law firm.
Also shown, four of several email invitations designed for Sidley, LLC.

ROLE:
Concept, design and photo research and selection

AMERICAN EXPRESS

PROJECT:
For their 25th anniversary for reward members a guideline was needed for use of the created logo, logo placement and color recommendations.

ROLE:
I fine-tuned the guideline to maximize usability for employees.

INSURANCE INFORMATION INSTITUTE

PROJECT:
The Insurance Information Institute, a non-profit organization with its thumb on insurance risks and trends, needed a white paper to highlight the increasing number of wildfires in the United States.

ROLE:
Concept, design and photo selection

BRAIN & BEHAVIOR FOUNDATION

PROJECT:
This quarterly magazine cover was designed for the non-profit, Brain & Behavior Foundation.

The four page piece highlights ten scientists recognized for their research.

The ad was placed in the Wall Street Journal.

ROLE:
Design, photo selection and production supervision


MEMORIAL SLOAN KETTERING CANCER CENTER

PROJECT:
Memorial Sloan Kettering Cancer Center is a leader in cancer research and treatment, which has been recognized as one of the best hospitals by the US News for adult and pediatric care.

The Louis V. Gerstner Jr. Graduate School of Biomedical Sciences is affiliated with Memorial Sloan Kettering involving groundbreaking research.

ROLE:
I worked with the marketing team at MSKCC for three years in a full-time freelance role designing newsletters, flyers, invitations, banners and e-signs.
Concept, design, photo supervision and selection

SAUL EWING

PROJECT:
Three of several one pages designed to reflect the law firm’s new brand.

ROLE:
Design and photo selection

OC61

PROJECT:
When the owner of OC61 opened her salon & spa she had me design her logo, a service menu and promotional items.

ROLE:
Design

ZERO CO-PAY PROGRAM

PROJECT:
Zero Co-pay Program sponsored a breast cancer awareness run/walk and kite fly and asked me to create a logo which could be applied to promotional items.

ROLE:
Concept, design and sourcing promotional item companies.

IDENTITY

PROJECT:
Logo development for various companies and non-profits

ROLE:
Concepts

INCYTE COOKBOOK

PROJECT:
During the pandemic, employees at Incyte, a biopharmaceutical company, decided to share recipes with one another and create a cookbook.

ROLE:
Along with a colleague, I was asked to assist with the design and format of the cookbook.

SIDLEY LLC

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AMERICAN EXPRESS

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INSURANCE INFORMATION INSTITUTE

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BRAIN & BEHAVIOR FOUNDATION

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MEMORIAL SLOAN KETTERING CANCER CENTER

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SAUL EWING

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OC61

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OC61 cover.png

ZERO CO-PAY PROGRAM

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IDENTITY

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INCYTE COOKBOOK

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